Maybe she wears it, maybe she don't. 

Maybe she wears it, maybe she don't. 


There is a topic that has been on my mind a lot lately and it has to do with what we look like during our outdoor adventures on social media. 

Prior to Myspace, Blogging, AOL messenger,   Facebook, Instagram, Twitter etc,  we didn't have an idea what someone was wearing while they were in the great outdoors unless we were with them or we waited on a 35mm negative to be developed and actually shared it. 

There is so much negative stigma surrounding how someone looks instead of rejoicing with someone who enjoys the same things you do. 

I personally don't wear makeup for much of anything. I work in the agriculture industry and unless I have a planned office meeting, I don't even have mascara on. And if there is a producer who has a problem with what I do or don't put on my face, I don't need their business. 

I don't wear makeup when hunting either. But here is the thing. I don't care if someone does, and you shouldn't either. 

Since when is it okay to tell someone what they should look like in order to feel good about themselves? And when is it okay to tell someone what they should look like when they are contributing to 60% or more of fish and wildlife conservation? And don't get started on those just dressed up with a prop in their hand for attention or entertainment. We know who they are by now. No one is kidding anyone anymore. It doesn't give anyone a bad name. 

How many of us leave the office and head straight to the desert, the lake or the woods? Guilty as charged. Do we need to wash the concealer off first? Absolutely not. Is putting on makeup a habit or daily routine for some? Yes. So what. It isn't hurting anything. It isn't hurting their hunt. It isn't hurting yours and it bears no weight on money donated to the purchase of licenses, tags, permits etc. 

So you want to look stunning in your social media and blog posts with the animal you're feeding others with? By all means I respect you for getting up earlier than I would to get it done. That photo is available to anyone in the world when you hit enter. You want to pack your makeup with you and take a few moments before the big picture session to touch up? Go for it. One, you should have a mirror in there anyway for survival situations.  Two, you should be cleaning the blood off your kill before taking the photo so why not look as good as the game you're taking the photo with? Be comfortable and confident being you and who cares what anyone else thinks. 

Knowing where our food comes from and ensuring a future for that to continue doesn't have a face paint or makeup requirement. The one's hurting this industry are those making negative comments about the hair and makeup of ethical hunters and sportspeople. So next time you want to make a negative comment about a women's eyeliner in a hunting or fishing post, look in the mirror and ask yourself. Does it matter? And don't hit send. Make a compliment on the achievement instead. 


Jessica Haavisto

ReelCamo Girl Pro-Staff


Facebook: Jessica L Haavisto




 ReelCamo Girl is a lifestyle brand focused on ladies who love the outdoors.There is a growing need for a place for women to share  their outdoor experiences, as well as an interest in clean eating and  self-sufficiency. Through our website and social media networks, we  offer a safe place where the ladies can share their pictures, stories, wild  game and fish recipes, and news articles about conservation and  hunting perspectives.

ReelCamo girls are strong, capable, kind, compassionate, nature & country-loving individuals. We encourage responsible and ethical hunting. We care about the land and wildlife management and about long term sustainability. We hunt, fish, dive, shoot and hike…for peace of mind, happiness, pure clean protein & connection to the outdoors. ReelCamoGirls can shoot a gun, draw a bow, track an animal, get CAMOed up, bait a hook, clean a fish and still be feminine.

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Kendal Quandahl